Would You Like to Become an Author?

Want to build an author platform of loyal, hungry fans, so that you can *really* sell your book proposal when you’re going for that big book deal? Or do you want to promote a book you’ve already written?

If you fit either of these and you live in or near the Boulder, Colorado area – You’ll want to attend my FREE mini-workshop in Boulder this Saturday morning.  The presentation is called “Using a Blog to Build Your Platform” and  it’s part of the Boulder Writers Meetup Group. The Meetup leader, Lori Rohik Pfeiffer, has very kindly invited me to come in and speak with her group, and I’m delighted to oblige. Here’s a quickie description:

“Literary agents and publishers are telling authors they need a platform in order to get published – but how do you build one?  Beth Hayden will discuss how to use blogging (and social media) to build your platform so you have an excellent marketing base when you’re ready to send out those book proposals! Come with your blogging and social media questions!”

We’ll be meeting at the Paradise Bakery Cafe (back room), 1207 Pearl Street, Boulder, at 9:30 AM on Saturday, May 22nd.

If you’re interested in attending, please RSVP using the Meetup event page (you’ll need to sign up for a free Meetup account, if you don’t already have one). Hope to see you there!

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Creating Great Blog Content Teleseminar

Why are some blogs so outrageously popular?  One word – CONTENT. 

In this teleseminar, you'll learn how to write compelling content for your blog that will keep your readers coming back for more.  We'll cover:

** Why great content is "great", and how to come up with your own content strategy
** How to uncover (and write for) your buyer persona
** The seven kinds of blog posts, and how to use them
** How to figure out a posting schedule you can live with, then stick with it

If you want to start a blog, or you've already got one, don't miss this class!

Wednesday, February 18, 2009

8pm ET, 7pm CT, 6pm MT, and 5pm PT

Just $27 for the call, MP3 recording, and PDF handouts.
*If you can't make the call, you can sign up anyway – and listen to the MP3 recording any time you like!

Register now using your credit card or Paypal!

Registernow

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Basics of Blogging – LIVE Workshop

Class Date and Time:

Saturday, September 27, 2008
9:00 – 11:30 AM

Boulder, Colorado – Location TBD

Want to know what the blogging buzz is all about? Would you like to get
started with building a new website or updating an old site using blogging
tools? Do you just want to find great blogs to read? My “Basics of Blogging” class is
for you!

During this workshop, I’ll cover the following topics:

  • What’s a blog?  What blogging is (and isn’t) and why it’s a GREAT marketing tool for any
    business
  • The parts of of a blog post and why they’re important
  • How to find blogs you’ll like to read
  • How to use feeds to make reading blogs and other sites easy
  • How to get started with building your own blog
  • What commenting is, why it’s important for getting involved in the blog world, and how to develop a commenting strategy

Everyone will leave with a solid grasp on blogging basics and lots of good
handouts.  You can bring your own laptop to the workshop if you like, or
you can follow along with the presentation I’ll be doing on a projector –
you’ll learn plenty either way.

Sound interesting?  Sign up for my February class! Registration fee for the class is $70.

Saturday, February 21, 2009

9:00 AM – 12:00 PM

Registernow

Class will be held in Boulder, location TBD.  Class size is limited. To hold your spot
in this class, please submit your full registration fee by four business days
before the class.  Otherwise, I may have to give your spot away.

There are two ways to pay –

  • You can submit your payment via credit card or Paypal using the “Register Now” button under the class (above).
  • You can mail a check (made out to Blogging with Beth) to Beth Hayden, 4845 Pearl East Circle, Suite 101, Boulder, CO
    80301. If you mail a check, please include a note indicating which class you’d like to attend, and make sure to include your
    email address.

Please email me with any questions,
and I hope to see you there!

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Basics of Blogging Toolkit

The
"Basics of Blogging" Toolkit is complete and ready to go!  It's a fully
downloadable version of my "Basics of Blogging" class, complete with a
workbook, course book, videos, free special reports, and more.  

If
you've ever wanted to take my popular "Basics" course, but geography or
time has stopped you in the past – now's your chance to take the class
in your living room (in your pajamas, if you like).

The course includes:

  • A Quick-Start Workbook that gives you a step-by-step process for starting a new blog.

  • The secret to creating a great blog.

  • The five biggest mistakes rookie bloggers make (and how to avoid them)
  • What makes wildly popular blogs so great – and why they become so popular.

  • The four CRITICAL questions you must ask yourself before starting a blog

  • Learn the one blogging tool you should avoid at all costs – and why you steer far away from it!

  • End confusion over all those crazy
    blog terms.  What’s a trackback?  What are comments?  Why should I look
    at categories?  I walk you through each part in an easy-to-follow video
    of a REAL blog, pointing out and defining each part.  No more confusion
    over blog terminology!

  • Great Blogs:  Actual screenshots of successful blogs, with in-depth information on what makes them great.

  • Pros and cons list for the top four blogging tools – and specific instruction on how to choose the right tool for you

  • Tips and Tricks (including some Web tools you’ve never heard of) for choosing the perfect domain name 

  • A step-by-step video of how to get started with one of the best blogging tools in the world.
    Hint – Seth Godin uses this tool for this outrageously succesful blog!
    Follow these steps, and your new blog will take shape right before your
    eyes – and be fully functional in fifteen minutes flat. 

  • My special report,"10 Ways to Make Money with Your Blog". Ad networks, affiliate marketing, speaking gigs – there are tons of
    ways to use your blog to make money,
    and this list will help you get started.

  • 10 strategies for driving traffic to your new blog.

  • “What is RSS?” Special Report – If you’re not using RSS, you should be!  And as a blogger, it will be crucial to your success.  Find out with RSS is and how to use web feeds in this special report.

  • Blogging Tool Comparison Chart – A one-page chart that compares the top blog tools’ features side by side, so you can pick the right tool for you.

  • Blogging Glossary – Finally!  A definition for each of those confusing blogging terms.  200+ definitions.

And a ton more. 

Like how to find blogs on practically any topic……how to add hot keywords
to your blog that will drive search engine traffic to your posts…and
how to comment on other people’s blogs so you can drive traffic back to
you!

Each section of this course has been carefully designed to short-cut your path to becoming a great blogger.  

I
offer a 3-month 100% money-back guarantee, so you don't risk anything
by trying the Toolkit.  If you don't like it, just ask for a refund,
and I'll give your money back, no questions asked.

You
can either buy the Toolkit in instantly downloadable format for $69.99,
or I'll mail you the whole shebang for $99.99.  Either way, your order
can either be processed through my secure server or through Paypal.

Yes!  Rush me the "Basics of Blogging" Toolkit today! 

I want the
full course, the videos, the step-by-step workbook, the Blogging Tool
Comparison Chart, and the special reports.  Thanks for the 90-day
money-back guarantee, too – that takes all the pressure off my
decision. 

Send me the entire course INSTANTLY. – $69.99

OrderButton

Send me the course via regular mail. – $99.99

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**Payments
will be processed using our secure server (through Authorize.Net) or
with Paypal. If you'd like to order using regular mail, you can download our regular order form here
Just fill it out and send to the address on the form!

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Basics of Twitter

Class date and time:

Thursday, October 30, 2008
5:00 PM – 6:15 Mountain (7:00 PM Eastern)
ONLINE

Twitter, a powerful online micro-blogging and social networking tool, grew 422% last year, according to Nielson Online.  Are you tweeting yet?

If not, come to my Twitter primer to learn how businesses are using Twitter to directly connect with their customers and why you should make this amazing little tool part of your online marketing strategy. 

I’ll show you how to sign up, begin connecting with other Twitter users, and send your own updates (or “tweets”).  Then you’ll learn how to:

  • Perform searches in Twitter to track trends and conversation
  • Use third-party tools to make tracking Twitter conversations easier
  • Ask your network questions in order to utilize the wisdom of crowds
  • Develop a Twitter strategy (yes, you’ll want one!)
  • Send direct messages to another Twitter user
  • Add a “What am I Doing” badge to your website or blog
  • Configure your twitter account so that it sends out updates automatically when you publish a new blog post

This class will be online, and you'll also will be listening/talking to me using a phone conference line.  You'll be viewing my desktop and the class presentation using a web browser.  You'll need a phone line, an internet connection and a working web browser in order to join in.  Registration for this class is $27. 

"Basics of Twitter" will be held:

Thursday, October 30, 5:00 PM – 6:15 Mountain (7:00 PM Eastern)




There are two ways to pay:

  • You can submit your payment via Paypal using the "Pay Now" button above.

  •  You can mail a check (made out to Beth Hayden) to Beth Hayden, 4845 Pearl East Circle, Suite 101, Boulder, CO 80301. If you mail a check, please include a note indicating which class you'd like to attend, and make sure to include your email address.

Please email me with questions, and I hope to see you there!

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“What Businesses Need to Know about Social Media” Class

If you’re a business owner, you probably already know that the
rules of marketing and PR are changing.   This course will give you an
introduction to the "New Rules" and discover why developing great
online content is critical for any  business’s advertising campaign. 

I’ll give you a crash course in blogs, social bookmarking and social
networking, and you’ll come out of the course ready to utilize social media tools as part of your marketing and PR
campaign.

We’ll discuss:

  • What blogging is, why it’s important and how to get started with it
  • How to use and leverage social bookmarking tools like Digg and del.icio.us
  • How to use Facebook as a business marketing tool
  • And more!

Registration is $70.

Class will be held in Boulder,
location TBD.  Registration fee for the class is $70.  Class size is limited. To hold your spot
in this class, please submit your full registration fee by four business days
before the class.  Otherwise, I may have to give your spot away.

"What Businesses Need to Know About Social Media" will be held:

Tuesday, July 1, 6:00 – 8:30 PM




There are two ways to pay –

  • You can submit your payment via Paypal using the
    "Pay Now" button underneath above.

  •  You can mail a check (made out to Beth Hayden) to
    Beth Hayden, 4845 Pearl East Circle, Suite 101, Boulder, CO 80301. If
    you mail a check, please include a note indicating which class you’d
    like to attend, and make sure to include your email address.

Please email me if you have questions, and I hope to see you there!

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You'll love my newsletter! Sign up here to get the newsletter of blogging tips
PLUS access to the super-awesome Blogging with Beth library.

“I’m on Facebook – Now What?” Class (ONLINE!)

If you’ve got a Facebook account, but you’d like to do more with it, this is the class for you.  This class will be entirely online, so you can sit in your pajamas in your living room and participate!

We’ll cover:

  • Posting websites and news articles to your network
  • How to grow and nurture your friend network
  • How to find applications that will have real, practical use in your life
  • How to customize your privacy settings so that only the people you want will see your profile and information
  • How to customize your profile in new and cool ways
  • How to put up a business presence on Facebook using Facebook Pages – and then leverage that page to connect with your customers

This class will be online, and you’ll also will be listening/talking to me using a phone conference line.  You’ll be viewing my desktop and the class presentation using a web browser.  You’ll need a phone line, an internet connection and a working web browser in order to join in.

Registration for this class is $35.  Registration includes an e-book entitled, "Going Further with Facebook". 

"I’m on Facebook – Now What?" will be held:

Thursday, July 24, 6:00 – 7:15 PM Mountain Time




  • You can submit your payment via Paypal using the
    "Pay Now" button underneath above.

  •  You can mail a check (made out to Beth Hayden) to
    Beth Hayden, 4845 Pearl East Circle, Suite 101, Boulder, CO 80301. If
    you mail a check, please include a note indicating which class you’d
    like to attend, and make sure to include your email address.

Please email me with questions, and I hope to see you there!

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You'll love my newsletter! Sign up here to get the newsletter of blogging tips
PLUS access to the super-awesome Blogging with Beth library.

“10 Ways to Drive More Traffic to Your Website or Blog” Class

If you want new, effective ways to increase your blog’s readership,
or to increase the amount of customers who see your traditional
website, you’ll want to check out "10 Ways to Drive More Traffic to Your Website or Blog".

In this class, we’ll discuss –

  • How to take part in the conversations already going on all over the Web – your participation converts directly to more traffic!
  • How to submit your site to the right places – so that people looking to read blogs in your niche will be able to find you
  • Researching keywords that people are searching for and
    incorporating them into your content – without trying to "trick" the
    search engines
  • The secrets to getting more return traffic
  • Utilizing your site’s RSS feed to build a loyal readership

You’ll leave the class with a list of new traffic-building ideas as
well as lots of great handouts.  You can bring your own laptop to the
workshop if you like, or you can follow along with the presentation
I’ll be doing on a projector – you’ll learn plenty either way.

Registration is $60.

Sound interesting?  The "10 Ways to Drive More Traffic to Your Website or Blog" class will be held:

Sunday, May 18th, 2008, 9:00-11:00 AM




The class will be in Boulder, location TBD. 

Class size is limited. To hold your spot in this
class, please submit your full registration fee by four business days
before the class.  Otherwise, I may have to give your spot away.

There are two ways to pay – 

  • You can submit your payment via Paypal using the
    "Pay Now" button underneath the class time (above). 
  • You can mail a check (made out to Beth Hayden) to
    Beth Hayden, 4845 Pearl East Circle, Suite 101, Boulder, CO 80301. If
    you mail a check, please include a note indicating which class you’d
    like to attend, and make sure to include your email address.

Please email me with any questions, and I hope to see you there!

If you liked this post...
You'll love my newsletter! Sign up here to get the newsletter of blogging tips
PLUS access to the super-awesome Blogging with Beth library.

“Going Further with Blogging” Class

Got a blog, but need to do more with it? This class is for more
advanced bloggers. I’ll give you ideas for doing more with your blog,
including content ideas, adding
widgets, using social bookmarking tools, and more.

This class also includes a half-hour phone consultation with me.  I’ll look over your blog and  give you a
complete written review including suggestions for additions, content
and marketing, and then we’ll go over that plan during our consultation. 

This is what blogger Cynthia Morris had to say about her consultation with me:
"I’ve been blogging for three years now, and while there are a lot of resources available for new bloggers, there aren’t as many resources for established bloggers. I love blogging, feel comfortable with it, and am always striving to improve my blog. Hiring Beth for a one-one consultation was invaluable. She gave me a sense of what I am doing well, what could be improved upon, and valuable suggestions for developing content that is easy to post, interesting for readers, and serves my business goals. After our conversation, I had a map for things to work on and I’m excited about it. A one-one consultation with Beth is a worthy investment that will pay off manyfold."

Registration for this two hour class, which includes your half-hour consultation with me, is only $75. 

Monday May 19, 9:00 – 11:00 AM





The class will be held in Boulder, location TBD.  Registration fee for the class is $75.  Class size is limited.
To hold your spot in either class, please submit your full registration
fee by four business days before the class.  Otherwise, I may have to
give your spot away.

There are two ways to pay – 

  • You can submit your payment via Paypal using the
    "Pay Now" buttons (above).  Please make sure
    you’re choosing the correct class date and time.
  • You can mail a check (made out to Beth Hayden) to
    Beth Hayden, 4845 Pearl East Circle, Suite 101, Boulder, CO 80301. If
    you mail a check, please include a note indicating which class you’d
    like to attend, and make sure to include your email address.
If you liked this post...
You'll love my newsletter! Sign up here to get the newsletter of blogging tips
PLUS access to the super-awesome Blogging with Beth library.

“10 Ways to Drive More Traffic” Class

If you want new, effective ways to increase your blog’s readership,
or to increase the amount of customers who see your traditional
website, you’ll want to check out "10 Ways to Drive More Traffic to Your Website or Blog".

In this class, we’ll discuss –

  • How to take part in the conversations already going on all over the Web – your participation converts directly to more traffic!
  • How to submit your site to the right places – so that people looking to read blogs in your niche will be able to find you
  • Researching keywords that people are searching for and
    incorporating them into your content – without trying to "trick" the
    search engines
  • The secrets to getting more return traffic
  • Utilizing your site’s RSS feed to build a loyal readership

You’ll leave the class with a list of new traffic-building ideas as
well as lots of great handouts.  You can bring your own laptop to the
workshop if you like, or you can follow along with the presentation
I’ll be doing on a projector – you’ll learn plenty either way.

Sound interesting?  The "10 Ways to Drive More Traffic to Your Website or Blog" class will be held:

Wednesday, March 26th, 2008, 6:00-8:00 PM




The class will be in Boulder, location TBD. 

This is a pilot class, so the registration is
reduced (one-time only!).  The regular registration fee for this class
will be $85, but this month ONLY, the fee will be $40.  A great deal!

Class size is limited. To hold your spot in this
class, please submit your full registration fee by four business days
before the class.  Otherwise, I may have to give your spot away.

There are two ways to pay – 

  • You can submit your payment via Paypal using the
    "Pay Now" button underneath the class time (above). 
  • You can mail a check (made out to Beth Hayden) to
    Beth Hayden, 4845 Pearl East Circle, Suite 101, Boulder, CO 80301. If
    you mail a check, please include a note indicating which class you’d
    like to attend, and make sure to include your email address.

Please email me with any questions, and I hope to see you there!

If you liked this post...
You'll love my newsletter! Sign up here to get the newsletter of blogging tips
PLUS access to the super-awesome Blogging with Beth library.
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