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Monthly Archives: March, 2010

SEEKING – One Blogging Buddy for Long Term Relationship

Lizard Buddies

Earlier this week, I wrote a post about why you should get a blogging buddy. Today I’ll talk about the qualities that I think a buddy should have… this is by no means a complete list, but it’s a good start.

1. Your potential buddy needs to have her own blog.  This may seem really obvious, but you need to resist the urge to buddy up with another writer friend who doesn’t blog in the hopes that it will work because she understands the writing part. It won’t work. Pick someone who’s got their own blog already – even if it’s someone just starting out, and they just launched their blog last week. If you pair up with another blogger, you know for certain that she’ll understand your language, your challenges, your triumphs and failures. You can work together for mutual blogging successes. It will be all symbiotic and stuff.

2.  Your buddy needs to be willing to communicate with you. If you pick someone who can’t or won’t discuss things with you, the relationship won’t work.

3.  You need a true buddy who will be honest with you. If you haven’t posted in three weeks, she’s the one who’s going to nudge you and say, “Look, blogging buddy, you’ll going to lose all your awesome traffic if you don’t give your readers something new soon” or “That blog post idea may be a little too much for your readers all in one shot – maybe you can break it up into a series?”

4.  You potential buddy should be available. Don’t pick the person who works three jobs and doesn’t sleep more than 3 hours a night. Pick a person who’s willing to get together every now and then over coffee to talk about challenges and brainstorm ideas. Choose someone who will answer your email. Don’t pick the one who says, “I’d love to be your buddy – I can fit you into my calendar seven weeks from this Tuesday – does that work for you?”

5. Pick a person who’s fun.  Whether your buddy is a man or a woman doesn’t really matter, but pick someone you really like and enjoy spending time with. A great sense of humor and the ability to laugh is a BIG plus.

Any other good qualities in a buddy that you think should be on this list?

Top Four Reasons to Get a Blogging Buddy

Blogging Buddies on a Coffee BreakI’m an extrovert, so I think everything is more fun with other people.  But just in case you’re not, and you need to be convinced that getting a blogging buddy is a good idea, here are the best reasons why you should:

1. A blogging buddy will give you someone you can brainstorm with, and someone who can help you sort your through your ideas. I call my blogging buddies when I’m in or rut or I’ve completely lost my blogging direction. I also email them when I have a far-out idea for a post and I’m not sure how it would go over with my audience.

2. Your buddy can link to your best posts (and vice versa) and you’ll both benefit. It’s true – we link to people we like, whether it’s an “A-List” blogger or our best blogging friend who we go to coffee with every Friday morning. Links to your blog mean traffic and more rewards from Google.

3. Blogging with a buddy is FUN. I schedule regular content writing sessions with my blogging buddy. We sit in a coffee shop, write for a few hours, then go grab dinner. It’s a lot more fun than sitting at home staring at a blank page.

4. Your buddy can keep you from feeling overwhelmed. You’re gonna have tough days as a blogger – days when you feel like you want to quit.  Maybe you’re not getting enough traffic, or not enough comments, or not enough….satisfaction. if you’ve got someone on your side who knows why you’re blogging and what your goals are, it will make you feel better. I just read in Oprah Magazine about a really cool study published recently in the Journal of Experimental Social Psychology. The study asked participants to stand at the base of a really steep hill and rate how hard they thought the hill would be to climb. People standing at the bottom with a friend consistently rated the ascent to be less steep compared to those standing solo. (Side note – this study can teach us huge lessons not only in blogging, but IN LIFE, my dear readers!!). Interestingly, the longer the friends had known each other, the less steep they rated the hill. So find those blogging buddies and HOLD ON TO THEM.

Convinced? Great. Look for my post later this week on the qualities you should look for in a good blogging buddy.  In the meantime, start looking around for possible friends to add to your blogging support network.

An New SEO Tool for Wordpress

I’ve just discovered an amazing new Search Engine Optimization tool for Wordpress. It’s called Scribe, and in my opinion it’s a game-changer when it comes to optimizing your blog posts for search engines.

To use Scribe, right now you need to be using self-hosted Wordpress, but I understand they are developing another version, including a very-soon-to-be-released web-based version that you can use with any blogging tool.

If you’d like to try it right now and you’re using Wordpress, here’s how it works -

1.  Sign up for an account with Scribe (they have a free trial), then install the Scribe plug-in on your Wordpress blog.  Don’t forget to activate it in the plug-ins area in your Wordpress dashboard.

2. Pick a blog post (or static page) that you think could use a little SEO help.

3. Write a page title and descriptions for your post, using the All-in-One SEO Pack Wordpress plug-in.  Don’t have it? Get it here.

4. In the upper right corner of your post’s Compose screen, you’ll see a little box that looks like the image on the right. Click on the blue Analyze button and get ready for some magic.

Scribe will take a few minutes to analyze your page content, page title and page description.  Once it’s finished its analysis, you’ll see a pop-up box that gives you a ton of information on how to maximize the search engine results for that post.

5. This pop-up box gives you specific recommendations for how to change you content, add hyperlinks, modify tags, and maximize keyword usage.  It even gives you a rating on how you did – 100% if you a fantastic job, lower percentages if you’ve got some work to do. Take the recommendations and implement them! This advice does you no good if you don’t put it to use!

6. Repeat this process for more posts and pages – you get a certain number of Scribe evaluations with each level of service, so you can buy the level that’s right for you.

Click here to find out more about Scribe.

NOTE – You may not be ready for Scribe right now.  Or you may not be a Wordpress user right now. Either way, if you need a more general description of how to tackle the Search Engine Optimization world, I highly recommend Naomi Dunford of Ittybiz.  She’s got a great product called Ninja SEO School that I think it an excellent introduction to SEO. It’s not overwhelming, she’s a great teacher, and she’s funny, to boot.

Full disclosure – I am an affiliate for both of these products, but I truly would recommend them both even if I wasn’t! I know everyone says that, honest to goodness, it’s true. :)

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About Beth

Beth Hayden is a social media specialist and technology trainer. She has provided training, consulting, blog coaching and development services for New York Times bestselling authors, political commentators, personal development coaches and university professors; she is also the creator of the popular “Basics of Blogging” workshops.

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